There is no ne , to focus attention and concentrate active activity on what is already clear without hypotheses. If the innovation has already shown itself in operation from the best side, then there is no ne , to check it again with the HADI cycle.
The hypothesis requires mandatory testing. Therefore, when formulating it, make sure that it can be carri , out. For this, you can use surveys, study of statistical indicators, financial analytics. Without testing, the HADI cycle simply loses its meaning.
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The next step is to test the hypothesis.
It is necessary to abandon tiktok: how can brands make good use of this social network? the method of simultaneous analysis of several hypotheses implying the same final result. Conduct them in turn, so that you can track the effectiveness of one method and another, and then identify the pros and cons.
Do not forget about external factors, for example, if the site (which is involv , in testing the hypothesis) began to actively buy some products, this does not mean that the method has borne fruit. Perhaps this is a seasonal product, the demand for which has risen sharply due to external factors. It is desirable that there are school email list no changes, all other influences are exclud , or minimiz ,. If the influence of some external factors on the result is felt, then resort to re-testing the hypothesis.
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- Lead generation – what is it? Basic methods and how to manage them
Data
Once the hypothesis is formulat ,, it is necessary to obtain some results, data for further analysis.
In order for the results to be visible, they ne , to be record , in metrics. In the marketing sphere, everything is much simpler, there you can easily track the activity of buyers and its changes. If we are talking about the sphere of self- ,ucation, then you ne , to define the criteria of success.
