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Engaging in SMS marketing in Finland requires adherence to specific regulations and best practices to ensure compliance and effectiveness. Here are key guidelines to consider:
1. Obtain Explicit Consent: Before sending marketing messages, secure explicit consent from each recipient. This practice not only complies with regulations but also fosters trust with your audience.
2. Sender ID Registration: In Finland, registering your Sender ID is mandatory. This process involves:
This registration ensures that your messages are recognized and trusted by recipients.
3. Content Restrictions: Avoid sending messages containing political, religious, unsolicited promotional, or gambling content, as these are prohibited under Finnish regulations.
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